The day after Barak Obama was inaugurated, the White House has launched a new interactive website that demonstrates Obama’s (or his staff’’s) prowess using this powerful medium. You can read the blog, view interactive slideshows of US presidents, the Obamas, and the Oval Office, meet the presidential pets since Eisenhower, and view tutorials about the three branches of government.
But the best part, hands down is The Agenda. Talk about transparency and accountability… All of Obama’s plans for the US are there in detail- archived and visible from now until the funding dries up for Internet Archive’s Wayback machine. You can even contact the White House via a simple online form. Love him or hate him… he gets this medium.
Researchers out of Leeds, England found that if you want to convince someone to do something, show them how horrible it will be if they don’t do what you’re suggesting. link to article They found that when a message was framed negatively, people were more likely to be convinced.
Messaging. Do it.
I mean… Messaging, if you don’t do it you’ll be really really sorry.
JCMC just put out an issue dedicated to social networking sites. Articles cover blog behavior, dealing with I/M interruptions at work, and of course, social networking sites. You Tube, Facebook, Creative Commons, political discourse online, and more. Happy reading.



